Sunday, November 28, 2021

Tag: Ian Shreeve

Prismatic: Polished, perfected, and still performing

Prismatic Cat C cabinets
Following the release of new content, cabinets, and infills at EAG in January, Astra Games has shown its commitment to polishing all sides of its already market-leading Prismatic range.

Monopoly Gold launch follows “phenomenal year” for Inspired

Inspired Entertainment Monopoly Gold EAG 2020
It’s the first showing of Inspired Entertainment’s UK operation and, as expected, they certainly made an impression at EAG last week. Sales and marketing director Ian Shreeve revealed the latest releases to drive the group’s offering.

Inspired by the Bulldog spirit

Inspired Bulldog Pac Man 8 ply Pusher
If you doubted the positioning of the UK FEC market within a US global gaming and betting giant, think again.

Astra Games: Diverse digital content is key to unlocking growth

Astra Games digital growth
The introduction of Astra Games’ Prismatic range for both pubs and AGCs has boosted cashbox revenue for operators in 2019, with sales and marketing..

Punching way above its height: Prismatic Lo Boy set for ACOS launch

Prismatic Lo Boy ACOS launch
After a summer of being weighed, measured, and found exceeding expectations, Astra’s new Prismatic Lo Boy Cat C will debut at this year’s Autumn Coin-Op..

Latest Prismatic figures prove its worth with UK manufacturing delivering £7m extra revenue to sector

There was little doubt in industry minds that Novomatic’s Prismatic innovation was a machine of note. But just how many notes came into sharp focus this..

The Prismatic phenomenon!

Ian Shreeve Prismatic
Ian Shreeve, sales and marketing director responsible for Astra Games and Bell-Fruit Games, explains how proven content from the best games developers..

Prismatic ‘Low Boy’ has high cashbox credentials

Prismatic Low Boy
Visitors attending next week’s Northern Showcase will be amongst the first members of the UK industry to see the latest version of the Prismatic Low Boy..

Shreeve takes on expanded sales and marketing role with Astra and Bell-Fruit

ian shreeve wide
Novomatic UK has confirmed that Ian Shreeve, who joined Bell-Fruit Games as sales and marketing director in 2017, has also taken responsibility for the sales function at sister company Astra Games. The appointment is part of a streamlining of the senior management structure which will see finance and HR director Stephen Howlett expand his remit to cover both brands. The...

RLMS marketing man makes his mark in Holland

Novomatic Martyn allsop RLMS Holland
RLMS Sales', Martyn Allsop, is the toast of the Dutch gaming industry after his concept for a trilogy of new low stake machines has become a record breaking reality after he entered a group wide competition run by Novomatic UK to identify big new ideas that would benefit the industry.