Saturday, January 29, 2022

Tag: Advertising

Blackpool Pleasure Beach Halloween advert banned

Blackpool Pleasure Beach Halloween advert banned
The Advertising Standards Authority has banned an advert used by Blackpool Pleasure Beach for its Journey to Hell Freak Nights, after complaints claimed the poster image was “inappropriate and disturbing.”   The ad had been displayed at The Trafford Centre in Manchester in September, and featured “an image of a pale face, with yellow eyes, visible cracks on the skin and...

Andrew Ludlow:“There was a palpable focus on forward investment and a desire to explore solutions”

NRM Group ACOS 2021
It was their first showing at ACOS, and for NRM, it was well worth the wait. “It was a really strong event and one that exceeded our expectations,” NRM Group managing director Andrew Ludlow noted.

Ireland on the cusp of launching gambling regulator

James Browne Ireland Gambling regulations
The Irish government is finally pressing ahead with new regulations for the country’s vibrant industry.

Hoo launches “hilarious” new advert for Great Yarmouth

Great Yarmouth tourism campaign seaside resorts
Seaside resort Great Yarmouth has garnered widespread praise for its “hilarious” advert for the Norfolk resort, which formed part of a campaign to encourage holidaymakers back to the British seaside

Gambling Commission partners with Facebook

Gambling Commission Facebook partnership
The Gambling Commission has partnered with Facebook to create guidance aimed at limiting the number of gambling-related adverts users see on the social media platform.

BGC members to remove TV and radio advertising during Covid-19 lockdown

BGC members advertising lockdown Michael Dugher
The Betting and Gaming Council is set to voluntarily remove all TV and radio product advertising during the Covid-19 lockdown.

Children viewing gambling ads at five year low, say ASA

Children gambling advertising ASA betting
The latest numbers from the Advertising Standards Authority cast a new light on recent hysteria as to kids’ exposure to gambling commercials on the box. Is rushing to judgement now a prerequisite to every national debate on gambling? In what may well prove to be an embarrassing turn of events for the anti-gambling lobby,new statistics from the Advertising Standards Authority...

Gala Bingo ad deemed as “fake news” and banned by ASA

fake news ad
Gala Interactive fell foul of UK advertising rules over an ad for its Gala Bingo brand.   The advert, which was seen on online on 22 May 2017, was in the form of a news story that suggested gambling could help depression, the Advertising Standards Authority (ASA) said. Upholding a second issue, the ASA also deemed it as “fake news”, thus making...

GalaBingo to sponsor Aussie soaps on Channel 5

Coinslot - Gala Bingo Channel 5 Aussie has strengthened its relationship with Channel 5, after becoming the new broadcast sponsor of Aussie soaps, Neighbours and Home & Away in a deal brokered by Sky Media and 7 Stars.   GalaBingo claims the new agreement, which expands on the current deal with the British commercial television network, will further extend the brand's visibility as well as heightening its...

Weston-Super-Mare seafront chooses safety first

Coinslot - Piers BALPPA Insurance seafront
Plans for advertising on Weston-Super-Mare seafront lampposts has been halted amid fears for they would be used to sell fast food and even condoms.   Over in Weston-Super-Mare the seafront has seemingly been spared blushes as plans to allow business to put up adverts on exactly 14 lampposts have been shot down over fears they could be used to advertise fast...

Clacton tourism to get TV boost with new campaign

Coinslot - Love Clacton TV
A campaign to boost tourism for Clacton will hit national TV screens for the third year running after ITV agreed to screen a promotional video called Love Clacton.   In addition to TV, the effort will also be promoted over social media in a move which will cost tens of thousands to promote and is being backed Tendring Council, Clacton Pier...

Are gambling industry ads unfairly targeted?

Coinslot - Gambling ads Verne Troyer Media Watch
Media Watch investigates claims that ads for gambling companies are scrutinised unfairly by regulators.   In the media this week, Gambling Insider asks if the gambling industry is being treated unfairly by advertising regulators around the world. Recently the UK’s ASA has had a serious crack down on all unauthorised advertising campaigns, although it seems that the gambling industry is continually...