Dreamland has welcomed local arts collective Resort as a new temporary resident of its seafront site, as the attraction develops plans to convert its iconic former cinema.
Dreamland has cemented its place as a key cultural contributor to Margate by becoming the new home to Cliftonville arts organisation Resort, which will now relocate its studios, printmaking facilities and exhibition space to the seafront theme park.
The local artist collective, which was forced to seek a new location after its Pettman building home was put up for sale in 2018, will now offer affordable workspace and workshops, artists residencies, exhibitions, and community events at the attraction.
“Just as we have provided Margate CIC People Dem Collective with their own office space and as part of our continued support for the Margate community, we are pleased to extend a big welcome to the Dreamland family to Resort,” said CEO Eddie Kemsley.
“We believe the space will provide the creative inspiration Resort seeks to offer its members. We hope this new partnership will encourage experimentation and collaboration and be of tangible benefit to the creative community in Margate.”
The move comes as Margate Estates Ltd develops plans to convert vacant space in the attraction’s former cinema into a 124-room hotel, entertainment complex, and conference centre.
“Dreamland successfully attracted 850,0000 visitors to the amusement park and outdoor and indoor event venues in 2019,” said Kemsley.
“However, the current appeal of the site is seasonal, and largely attracts domestic tourists and the leisure market. MEL is seeking investment to significantly grow visitation beyond the peak season and broaden its appeal to the international and business tourist markets.”
Commenting on the temporary relocation of Resort to Dreamland, the arts organisation’s spokesperson Dan Chilcott stated the board is in discussion with Thanet District Council and Creative Estuary to secure the group a long-term home.