Surfside Entertainment Centre in St Annes has been given permission by Fylde Council to install new LED signage amid plans to “improve the external appearance” of the site.
The South Promenade venue, operated by Crown Leisure, will now feature six illuminated fascia signs, designed and installed by local firm Granthams Signs and Graphics.
“Development enhancing the contribution of this site to the town’s tourism, culture and leisure offer will be encouraged,” said St Anne’s Town Council Planning Committee, referencing the application.
“Any development must be of the highest design quality and must enhance and make a positive contribution to this seafront location.”
Previously, Surfside had no external signage indicating it was an amusement arcade, however the Blackpool Gazette reported that signs will now be “spread around the South Promenade building and will all feature LEDs.”
“Originally known as Pleasure Island, the site still features some signs with its original name,” added the paper, noting “Fylde Council owns the freehold of the entire Island site.”
The arcade is one of several operated by Crown in the area, including sites in the Haven parks Marton Mere in Blackpool and Cala Gran in Fleetwood.