MERKUR UK extends safer gambling training to 200 venue managers

Tony Boulton Merkur UK 360 program safer gambling
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MERKUR UK launched its 360 safer gambling programme in October 2020 – less than a year later it’s on course to have put its entire 200 venue managers and regional management team through the highly respected City & Guilds Assured training delivered by YGAM and Betknowmore.


MERKUR UK has embarked on the second phase of its extensive safer gambling training with 200 venue managers drawn from both MERKUR Slots and MERKUR Bingo undertaking the City & Guilds Assured programme delivered through a partnership between leading charities, YGAM and Betknowmore. The bespoke safer gambling training comprises ten one day online facilitated workshops with each workshop attended by circa 20 MERKUR Venue Managers.

Ian Shanahan, Head of Partnerships at YGAM explained: “This latest stage which will be completed in the autumn follows on from the successful workshops that were delivered to MERKUR’s regional managers in April. The key aspects of the training will centre on an understanding of what’s meant by customer vulnerability, understanding gambling related harm and the provision of practical coaching on face-to-face customer interactions.

“With the insight provided by lived experience trainers we will be defining the customer journey, exploring what the ‘know your customer’ philosophy entails on a practical level and providing a tool kit of skills to help the consumer facing team to know when and how to intervene with players should it be necessary.”

He added: “There can be no doubt that MERKUR UK is fully committed to delivering a safe gambling experience to all of its customers and providing its 200 venue managers with a City & Guilds Assured certificate that they can take on their career path is a significant and important investment on behalf of the brand.”

Tony Boulton, Director of Public and Political Relations at MERKUR UK added: “We launched our safer gambling 360 Program in October 2020 and it’s highly encouraging that within a year we will have delivered City & Guilds Assured safer gambling training to all of our regional and our venue managers across both MERKUR Slots and MERKUR Bingo. It’s clear that the consumer facing team play a key role in delivering safer gambling and that detailed training delivered by expert organisations such as YGAM and Betknowmore is fundamental to achieving that core objective.”

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