Buzz Bingo has echoed the importance of the industry’s community focus, by revealing the results of a recent survey showing 57 percent of UK residents feel lonely.
Though lockdown has contributed heavily to the figure, isolation also prompted 20 percent of respondents to develop a better appreciation for how important their community is.
“Our clubs are at the heart of local communities,” said Buzz CRO Peter Brigden. “For many, not being able to go to their regular bingo game means that they may, in some cases, not be having any wider social interaction during this time.”
“Our customers are of paramount importance to us, especially their health and wellbeing. This is why we’ve introduced our Buzz Buddies scheme, to ensure that those parts of the community keep in touch whilst we’re apart.”
The Buzz Buddies scheme encourages players to reach out to others via phone or social media, in order to help those in their community suffering loneliness.
“As we go through another period of lockdown, it is so important we recognise this and look out for our family, friends and neighbours,” said Buzz’s mental health partner Dr Rob Hicks.
“That’s why I’m urging people to reach out to those in their community to ensure they’re communicating with others and so helping good mental health all-round.”