Sega’s Shoot It Win It hitting the mark

Sega Shoot it win it
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Since its release, Sega’s Shoot It Win It has become a major success with operators due to its classic gameplay, which brings the fun of carnival shooting to arcades.


“Shoot It Win It brings fresh new thinking to the prize redemption category that is right on target with players and operators,” commented Justin Burke, general manager at Sega.

The game is an extension to the extremely popular skill wall format and with high-income potential this game is at the top of operators buying list for 2020.

Presented in a bright yellow cabinet with vivid LED lighting, Shoot It Win It has been having an impact in family entertainment centres and arcades. According to the manufacturer, “moving prizes in the brightly lit cabinet draws player attention to the prizes from across the game room.”

“We thought it is about time to bring something new to the prize redemption category and so we developed Shoot It Win It. The game has ignited new player interest into this important amusement category. We put a lot of research and development into getting this game just right for the market. Player reaction to the game on location has been phenomenal – they just love it – and that is translating into excellent cashbox results,” concluded Burke.

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