As the latest step in updating its social responsibility guidelines, trade body Bacta has followed its well-attended Social Responsibility Exchange of November 2018 with an industry-wide charter ensuring a unified approach to problem gaming.
Bacta has announced the enactment of its newly updated Social Responsibility Charter, including the latest guidance on self- exclusion and safer gambling practice.
Effective as of 1 April, the charter provides a code of conduct for all 490 members of the trade association, detailing how operators must abide by thirteen pledges informing areas including player protection, staff training, premises maintenance and age verification.
“Social responsibility is a matter of the utmost importance for Bacta and all our members,” said CEO John White.“This updated charter reinforces our commitment to creating a socially responsible environment for every customer, and ensuring we follow best practice on player protection.”
“Only by creating a safe environment for players can we ensure that the industry delivers the fun, family-friendly experience that customers expect.”
The enhanced charter and code covers Bacta’s policies on how members can help people to gamble responsibly, ensure young people are excluded from adult-only premises and machines, and operate a self-exclusion scheme for people at risk of gambling harm.
Among these updated policies designed to set a standard for responsible gambling, association members will build on an existing Challenge 21 scheme to now include a Challenge 25 approach to age verification.
A disciplinary procedure exists for members who are found in breach of the charter.
The implementation of the new charter serves to underline the body’s commitment to social responsibility, and ensuring a safe and fun environment for players, with Bacta pointing out that SR is a “dynamic process that evolves alongside changes in gaming products, monitoring technologies, and public attitudes and expectations of gambling.”