Majestic prepares to re-launch Regent Bingo

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Recently finished upgrades at the Spalding bingo hall has provided the legacy club with “a new lease of life,” say management.

A re-launch party has been scheduled for Majestic’s Regent Bingo club in Spalding, Lincolnshire, following on the back of a £200,000 refurbishment effort.

The work has seen the historic club rebranded in line with the rest of the Majestic estate, with upgrades including a new carpet, re-upholstered seating and restoration work to the exterior of the building.

“The refurbishment has given the building a new lease of life,” remarked the Regent’s general manager Claire Dixon. “We have specifically focused on works that will improve the customer’s overall comfort and experience inside the main hall, including better disabled facilities to ensure we meet the needs of all our customers.”

“We’re incredibly grateful to our members for their continued support whilst the works have been going on,” she added. “We’re aiming for a full house on the re-launch night and have a whole week of activities planned to entertain, surprise and delight our customers.”

The club now offers a machine-gaming area as well a licensed bar serving sandwiches and light snacks – although a next phase of development envisions this food offering being expanded.

October 12 has been set as the date of the Regent’s official re-launch – which will be presided over by local MP John Hayes.Tickets for the night are priced at £15, whilst prize-money for the night has been set at £1700. Also on-hand to join in the festivities will be Coronation Street actor Andrew Whyment, who will hold a meet-and-greet and call the first bingo game of the night.

The Regent’s building has been a regular feature in the social make-up of Spalding since it first opened as The Savoy cinema in 1937. In its hey-day it was the largest purpose-built movie theatre in the county,but dwindling audience numbers saw the art-deco building re-open as a bingo hall – the guise in which it has continuously operated ever since.

The upcoming re-launch follows on the back of what Majestic’s managing director Mark Jepp has conceded as being a “very challenging year” for the sector.

“Bingo has been up against a variety of challenges – with the beast from the east, the mini-beast, heat-waves and the world cup all keeping players away,” he told Coinslot. “The work at the Regent shows that we have now come out the other side of a pretty horrible year, continuing to believe and invest in bingo and the Majestic brand.”

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