Senior appointment confirmed at SUZOHAPP

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SUZOHAPP has confirmed the appointment of Wilbert Bieleman as President & Managing Director of its’ EMA Components Division.

 

Mr. Bieleman will have responsibility for all of the division’s commercial and operating activities in the region, as well as the overall strategic direction of the company. Based in SUZOHAPP’s European headquarters just outside of Rotterdam, he will report directly to Matthew Brown, President & Chief Financial Officer. Mr. Bieleman succeeds Sim Bielak, SUZOHAPP’s Chief Marketing Officer, who had filled this role on an interim basis during the recruitment process. Mr. Bielak will return to his full-time duties as Chief Marketing Officer and Global Product Strategist.

“Over two decades, Wilbert has built an impressive track record of growth, strategy execution and merger integration accomplishments”

Widely regarded as a payment systems and cash management industry veteran with both European and global experience, he has served in a number of executive leadership roles within the industry at companies including Glory, Talaris and De La Rue and has been responsible for the execution of both successful growth plans and post buy-out integration activities.

Commenting on the appointment, Matthew Brown, said: “Over two decades, Wilbert has built an impressive track record of growth, strategy execution and merger integration accomplishments. We are excited to have him join our global leadership team and lead one of our Company’s largest divisions. The Company is also extremely grateful to Sim Bielak and his leadership during this interim post. Sim has done a great job with the European team and we look forward to his continued contributions in his role as CMO.”

“This is a great time to join SUZOHAPP as it continues its transformation to become a global leader in cash automation. I am honoured to become part of a progressive management team and help accelerate the strategic growth plans of the Company while we serve and deliver value for our customers,” said Wilbert Bieleman.


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