Attractions.io, a software firm that develops apps for attractions, took part in the BALPPA marketing seminar on 26 April.
CEO of Attractions.io Mark Locker shared the company’s experience in deploying mobile apps for visitor attractions with fellow attendees at the event held at West Midlands Safari Park.
Locker spoke alongside Rob Griffiths, head of marketing at Paultons Park, a partner of Attractions.io since 2011.
The audience were taken through a case study of Paultons Park’s mobile app, before exploring methods that marketers can exploit mobile applicationss using technology.
Attractions. io have been working exclusively on mobile software for visitor attractions since 2009.