Buoyed by a strong start to the year, Majestic is investing on all fronts, continuing its program of restoration and acquisition – including a plan to bulk up its successful B3 machine offering.
Majestic Bingo has confirmed it is preparing for a raft of machine purchases, alongside continued renovation work on its estate of sixteen bingo clubs. Powered by a strong trading performance through the first half of 2016, the county’s third largest bingo operator matching the industry trend for growth in gross gambling yield and B3 machine income.
Majestic has made a name for itself as an operator sympathetic to the character of the buildings it occupies. Earlier this year it completed the restoration of Apollo Bingo Rhyl, joining Castelford, and Barrow on the list of sites to benefit from investment.
Managing director, Mark Jepp, credits the company’s success to strong partnerships. “Having a motivated and experienced workforce is fundamental to succeed,” he said, “you need to take them on the journey with you. Our partners are our extended workforce with specialist skills and it’s important that they share your vision too.”
Jepp specifically called out the impact of Ian Round, director of project management firm, Structured Images. “Ian has been instrumental in bringing the local flavour to the fore in the refurbishment of some of the clubs that have benefitted from investment, including Rhyl,” said a Majestic statement. “His subtle work to acknowledge the heritage of the buildings and local areas can be seen not only in the restoration work but through his photography.”
“We are working closely with a number of key partners to develop our products and the systems, technology and people that support them to ensure our business is fit for the future and meets the needs of our customers.”
“The Majestic Bingo Limited estate is a mixture of flat floor retail clubs and buildings located in the heart of towns with a history that goes beyond their lives as bingo clubs,” said Jepp. “Many of our bingo halls have been serving the community for years and we want that to continue for many years to come. We think bingo has a future and that one size doesn’t fit all; there is a place destination, local and high street bingo to co-exist together.
“We are working closely with a number of key partners to develop our products and the systems, technology and people that support them to ensure our business is fit for the future and meets the needs of our customers.
“On the back of a successful year of trading we are continuing to invest in and grow the business. We felt the Nuneaton based club [purchased in April, 2016] fitted well with our existing portfolio which we have worked hard to stabilise, standardise and modernise over the past two years, with strong results. We know that conditions which affect our industry make it challenging at times and we really have to work hard, but this is a very exciting time for the company.”